Stories

At MPRM Communications, we are privileged to work with some amazing storytellers, from independent filmmakers to entrepreneurs. Here we explore the different ways storytelling can be used from transporting audiences to motivating change to creating awareness, and much more!

Job Seeking/Hiring – A Story From Two Vantage Points

Making the right hire is always a challenge, particularly for entry level positions. By definition, there isn’t much of a track record to examine since it is generally the candidate’s first full time job. At MPRM that position is account assistant, a trainee position that requires someone who can handle

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Why Awards Are Such A Big Deal

Awards have always been important.  Recognition begins early in life with gold stars and trophies or their equivalent.  Just because everyone gets them doesn’t make them any less significant to the recipient.  As we grow older, accolades become more paramount, an acknowledgment of outstanding work can potentially lead to more

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Thinking Outside The Box

Necessity may be the mother of invention, but creative thinking doesn’t hurt. Over the past year, necessity forced us to rethink many aspects of our lives, leading to entrepreneurial innovation to serve the needs of a mostly homebound society. It propelled trends already emerging–take-out and grocery delivery, streaming media and

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How Small Moves Can Lead to Big Things

Sometimes it takes a series of small steps to lead to big change. This is as true for building brand awareness or creating anticipation for a new film or television series, as it is for achieving personal goals. Going big often means going nowhere. Setting a huge personal goal can

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A Story About Branding

Over the years MPRM has played an integral role in helping our clients develop their brand narrative. We work with startups to establish their brand vision and mission and with established companies on rebrands and refreshes. While our focus is on the literal telling of the story — the voice

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The Summer of Decision

For a year and a half our decision making was curbed by circumstances. There was no need to juggle a social calendar, try to secure a restaurant reservation, or budget for clothes, concerts, sporting events or vacations. Work and homelife sort of blended for the work from home cohort. Those

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Hacks, Outages, Ransomeware – It’s Becoming Personal

Ransomware attacks and computer hacks used to be something that happened to someone else unless you were unlucky enough to have your personal data compromised. They were newsworthy because of the companies or government agencies targeted, and because the culprits were often criminals operating out of Russia, if not governments

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Multi-Generation Communication: We Expect Some Changes

As an office that spans Gen Z to Baby Boomer, we have become adept at communicating not only with one another but targeting specific audiences on behalf of our clients. Differences might be magnified by means of communication or pop culture references; however, when acknowledged they can also help to

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Return to the Office: Figuring Out Our New Normal

In March 2020, we were all caught unprepared for the lockdown that forced us to reinvent, on the fly, how we worked, lived and socialized. At first we thought it was temporary, never believing it would stretch into 2021. We adapted quickly, changing our lifestyle to make ourselves safe and reinventing

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