We are often asked about what makes a good client and conversely what types of clients we would refuse to take on. Not surprisingly the answers are not clear cut. Our ideal client is collaborative, committed to transparent communication and shares our passion for great storytelling, either because they are Read more…
Much has been written about the changing media landscape this past year, from mergers and acquisitions to layoffs, closings, the rise of the newsletter and podcast and the continued fall of traditional media. There is considerable speculation about who will be filling primetime news slots at the three major news Read more…
It’s post Thanksgiving and we’re still in the giving mode, both charitable and commercial. Inundated with emails, mailers and advertising about Black Friday, Small Business Saturday, Digital Monday and Giving Tuesday, we’re being encouraged to decide between big box stores and Amazon bargains or supporting our local retailers, being generous Read more…